What is content marketing? Even if you've been at it a while, you might want to check your definition in light of the Hummingbird Algorithm change at …
[Read more...] about PR Agency Advice: What is Content Marketing?
Brand Storytelling done with purpose
What is content marketing? Even if you've been at it a while, you might want to check your definition in light of the Hummingbird Algorithm change at …
[Read more...] about PR Agency Advice: What is Content Marketing?
Remember Romper Room? When I was a kid, I watched Romper Room. Maybe you did too. Every show, Miss Helen would hold up the “magic mirror” and, as if …
Back when I had was the ombudsman for The Toronto Star, one of the country’s largest daily newspapers, I used to find Monday mornings a real - well - …
[Read more...] about Media Relations: What to do when the media gets it wrong
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