Brand Storytelling done with purpose
an open book showing an eaten apple and a snake, standing in for at least a couple of the deadly sins when it comes to brand storytelling Hey, I get it. …
[Read more...] about 7 Deadly Sins of Brand Storytelling (or why your brand storytelling sucks)
Smiling black businesswoman leader tells a story as part of her B2B Brand Storytelling Strategy. A fav client of ours asked me to review a pitch recently …
[Read more...] about B2B Brand Storytelling – Using Stories to Engage
The market is crowded and noisy. If you have any chance of getting heard above the chorus of sameness, you’ve got to find your voice. A brand voice is an …
[Read more...] about Coming Up with a Voice for Your Brand that Stands Out
