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You are here: Home / Archives for Brand Storytelling

Brand Storytelling

Susan McLennan

Rotman School of Management’s PR Fail

So the Rotman School of Management had to pull an assignment from its first year MBA program because the narrative it used to illustrate a problem was …

[Read more...] about Rotman School of Management’s PR Fail

Susan McLennan

Want media coverage? Tell a better story

Your project is your child. And like every parent, you think it's special, and that everyone should love it like you do. Including media. The hard reality …

[Read more...] about Want media coverage? Tell a better story

Susan McLennan

Your Story Needs White Space

Have you ever tried to sell your home? Remember just how much decluttering you had to do? You had to do that because people need to put themselves inside …

[Read more...] about Your Story Needs White Space

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Contact Susan

Susan McLennan
email: susan@reimaginepr.com
office: 416.699.1846
cell: 416.568.5974

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Mike Erskine-Kellie
email: mike@reimaginepr.com
office: 416.694.6355
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