We were so honoured to have won an award from The Canadian Public Relations Society for our work around The Will to Survive Campaign.
There isn’t a day that goes by that we don’t think of Megan McNeil, or “our Megs” as we called her.
Megan died shortly after we recorded this video of her performing the song she wrote but not before she received a tremendous number of accolades including from CBC News, who named her “Most Inspirational Person of the Year,” Global National, The Globe and Mail, and so many other news outlets which helped expose her message to more than 30million people.
Megan was a gift to the world, leaving it all too soon at the age of twenty. She lived every day to the fullest, even skydiving a few months before she died.
Her song was a message of hope for anyone with a hard battle, especially kids battling cancer. She continues to inspire countless childhood cancer families and on bad days, we remind ourselves of her courage and pluck and pick ourselves up and get going again.
We only wish she could have been with us to accept the award. But we’re pretty sure she was there in spirit.
We are grateful to everyone who worked on the campaign and video with us, most especially Tash Baycroft and Jesse Bone from Filter Studios and Ryan and Cathleen McMahon who brought her music to life.
And we are grateful to have known our Megs. She did more with 20 years than most do with 80. She rocked our world and made us look for the joy in every day. The award is wonderful. But the work was reward in and of itself.
Thank you Megs.
Susan McLennan
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