If you'd been in the audience out in the sun that hot August day, you'd have heard the police chief and any number of politicians extol the virtues of …
[Read more...] about Storytelling Techniques: Empathy and Surprise
Brand Storytelling done with purpose
If you'd been in the audience out in the sun that hot August day, you'd have heard the police chief and any number of politicians extol the virtues of …
[Read more...] about Storytelling Techniques: Empathy and Surprise
When Brad Katsuyama and his team at RBC in New York realized that the stock market favoured high-speed electronic trading firms over others, he did what any of …
[Read more...] about Brand Stories to Watch: IEX Stock Exchange
I have a friend, let's call him Bill, who has climbed up the ranks at his company. He's a good guy. And he believes in investing in the next generation. So …
[Read more...] about PR Agency Advice: Embracing Millennials fights Groupthink
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