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Good Jobs are Good for Canada

John used to step over men asleep on the streets and hope he’d never lose his job as an IT executive. But he did and, 2000 resumes later, he still doesn’t have anything. He’s starting to doubt he ever will.

He lives at 1/3 of the poverty rate and he doesn’t see that getting better anytime soon.

As a child, Tanya fled Bosnia with her sister and parents, coming to Canada hoping for a better life. They found it but at a cost. Tanya’s parents worked hard and gave their daughters the advantages they couldn’t find in Canada.

But now, with several degrees, like so many of her generation, Tanya is having trouble finding well-paying, secure work.

It’s something she and John have in common.

But the other thing they have in common is hope. Hope that Canada will reinvest in its workers and ensure that everyone who wants a high paying job has one.

Good for Canada is a website produced by the Canadian Centre for Policy Alternatives (CCPA). Us little Reimagine PR chickens had the great fortune of working on it too.

CCPA is a think tank that educates Canadians on the possibilities of alternative policies that would make for a more vibrant, healthier and sustainable Canada. Site is getting some nice feedback, including from The Toronto Star.

Have a look around and let us know what you think.

Susan McLennan

Susan McLennan

Founder at ReImaginePR
Susan McLennan helps brands become better storytellers both through the media and through direct and digital communications. She is an award-winning communicator with a background in television production who has secured media coverage through some of the top media outlets in the world and created content that has won hearts and changed minds locally, nationally and internationally.
Susan McLennan

@SusanMcLennan